Iona Bain is an award-winning writer, author, speaker and broadcaster who specialises in personal finance. She came to prominence as the founder of Young Money Blog, the first blog in the UK devoted to young people’s finances.
Young Money was founded in 2011 and went onto become one of the most pioneering and influential personal finance blogs in the UK. Iona retired from active blogging in 2021 to concentrate on other exciting projects but you can find out more about what Young Money has achieved below, and the wealth of knowledge Iona built up around young people’s finances over 10 years.
This week, Iona and Simon looking at whether the pandemic has saved savings, and how we can continue to squirrel away money for emergencies and
Our generation has had it tough. Even if you’ve dodged the economic and jobs damage wrought by lockdowns, QE is going nowhere, raising the prices
This week, my new book – Own It! – is published. To celebrate, we’re bringing you a special Q’n’A from the virtual book launch, which
In Episode 5, Simon & Iona chat about why inflation matters and what young investors can do about it. Iona talks to Romi Savova, CEO
Getting the keys to your first home: for much of the mid-late 20th century in the UK, this was a standard and affordable rite of
Watch Iona & Simon give their reaction to this year’s Budget, where they discuss the furlough extension, ‘stealth taxes’, the state of the housing market
It’s Budget week! So, by popular demand, the Own It! podcast is bringing you a Budget special to explain what the Chancellor’s big day means
It’s Budget Day, with chancellor Rishi Sunak announcing his three point plan earlier to support businesses through the remainder of the pandemic, “fix” the public
Dear Iona, I’m a bit confused about the differences and potential benefits between a Help to Buy ISA and a LISA. I opened a HTB
Welcome to Episode 3 of the Own It! Podcast with Iona & Simon Bain. In Episode 3, Simon & Iona chat about Bitcoin’s recent volatility
The Lifetime Isa could be a game-changing product for young people – so what’s wrong with it? Iona chats to Nathan Long, senior analyst at
Welcome to Episode 2 of the Own It! Podcast with Iona & Simon Bain. In this week’s episode, Simon & Iona reflect on the recent
So you want to save some money…yay! You know it’s the right thing to do. The clue is in the name: having a spare pot
Young Money is on the FT Money Clinic podcast this week, sharing practical tips on how to save and invest into Isas, the most popular
As climate change continues apace with 2020 one of the hottest years on record, a survey of consumers who bank with Barclays and HSBC shows
Over the past couple of days, I’ve been talking a LOT about saving. Later I’ll be back doing one of my fave things in the
Financial technology has become a very crowded field in recent years, and it can be hard to know which apps are genuinely innovative and helpful.
The latest episode in Young Scot’s Cash Chats series has landed! It was broadcast live this week on Facebook but in case you missed it,
Savers have never been treated more contemptuously than last week, when NS&I refused to explain or even apologise to customers over drastic cuts to their
Dear Iona, My mum and dad opened a Child Trust Fund for me in 2002. I turned 18 last week and I have about £15,000
If you enjoyed yesterday’s video on budgeting, check out this slightly longer webinar if you want some more in-depth hacks on how to budget like
Lenin once said: “There are whole decades where nothing happens; and there are weeks where decades happen.” In recent months, we have watched the most
It was a pleasure to take part in a recent debate with future guru Patrick Dixon and ‘Queen of Shops’ Mary Portas, hosted by JLA.
Inflation – that’s the rate of price rises in the economy – tumbled to 0.8% in April, its lowest level in three years, thanks to
Young Money Blog has played a key role in supporting young savers during coronavirus after it succeeded, along with key industry figures, in persuading the
Coronavirus may seem like the blackest swan we have ever encountered – but it wasn’t entirely unexpected. And history suggests we were overdue a major
I was back in the Financial Times over the weekend discussing the Lifetime Isa and why it’s a serious ace up millennials’ sleeves – but
I was delighted to make my debut on Vogue.co.uk last week. It’s really encouraging that major fashion titles are now taking the subject of money
The latest Young Money World video has landed! In this two-part series, we’re looking at the power of inertia, how it stops us feeling in
MY READS OF THE WEEK Now that we’re *actually* leaving the EU, young travellers might be relieved to know that nothing really changes until the
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