Iona Bain is an award-winning writer, author, speaker and broadcaster who specialises in personal finance. She came to prominence as the founder of Young Money Blog, the first blog in the UK devoted to young people’s finances.
Young Money was founded in 2011 and went onto become one of the most pioneering and influential personal finance blogs in the UK. Iona retired from active blogging in 2021 to concentrate on other exciting projects but you can find out more about what Young Money has achieved below, and the wealth of knowledge Iona built up around young people’s finances over 10 years.
I’ve become a fierce advocate of financial independence. The latest statistics show that the female employment rate today is 72%, the highest it has ever
Online consumer fury is futile – it’s far better to take a long view and hit firms in the pocket Follow the money, not the
I was honoured to become a weekly columnist for the iNewspaper earlier this year. Here on Young Money, I’ll give you a taster of what
A new report from Save The Student has found that almost £1bn has been wasted on unused university accommodation this year. Iona commented on this
I launched the Own It podcast with my dad (!) last week and I’m very pleased to say you now watch the first episode on
Young Money is on the FT Money Clinic podcast this week, sharing practical tips on how to save and invest into Isas, the most popular
The year 2020 changed a lot of things for everyone. But it wasn’t all bad. For some of us, working from home (and a lack of social
I was on Radio 4’s Womans Hour this morning talking about how the pandemic has been having a destructive effect on young women’s finances alongside
Positive Change was one of the UK’s best performing funds last year with a total annual return of 80.1% – proving there’s serious money in
Iona was on the Which? Money podcast this week, solving listeners’ pension pot problems. She looks at the most common pension questions and dilemmas facing
This week the ‘Rule of Six’ came into force, with people facing fines of up to £3,200 if they don’t abide by the new measure
Someone you’ve been dating online tells you they have a financial problem and starts asking you for money. Or perhaps you’re about to move in
Today, the financial regulator announced that it would push for insurers to end the so-called “loyalty premium”, where customers end up paying hundreds of pounds
One or two of you may have spotted this over the weekend in the press radio previews: I’m really pleased to confirm I’ll be joining
Forget about the cost of living: are you, as a graduate, ready for the cost of working? That might sound like a silly question. After
So I was invited on the BBC’s GrownupLand podcast recently to talk about young people + money… We ended up having a really interesting natter
Uni life can be hugely exciting, rewarding and fun – but it can be tough too, especially in these uncertain times. Things are going to
If you enjoyed yesterday’s video on budgeting, check out this slightly longer webinar if you want some more in-depth hacks on how to budget like
Budgeting – it’s a concept that can be confusing, complicated and boring. But the truth is that budgeting is relatively simple and totally game-changing for
This week Iona Bain, founder of the Young Money blog, joins the podcast to discuss the impact of COVID-19 on women’s and young people’s finances.
The BBC’s personal finance reporter Kevin Peachey approached Young Money Blog, alongside other top British financial blogs, for some lockdown money tips. Money tips can
I was really pleased to be invited onto the Money Marketing podcast recently to talk about how financial advisers can reach young people – aka
It was fantastic to make my debut on Radio 1’s Life Hacks podcast recently for a Corona finance special. I joined Katie Thistleton and Dr
Coronavirus is financially dividing the UK, with half of Brits bolstering their finances while the other half struggle to survive. The research comes after Young
Coronavirus may seem like the blackest swan we have ever encountered – but it wasn’t entirely unexpected. And history suggests we were overdue a major
I recently wrote the foreword to Common Vision’s Millennials and Banking report, outlining my concerns about how this latest crisis could derail the younger generations
Now more than ever, young people need to take stock of their debt and holler for help. The Financial Conduct Authority has told banks to
Klarna, Clearpay and Laybuy promise affordable shopping, but they’re really just debt dressed up in a fast fashion wrapper, writes Robin Eveleigh for VICE UK.
I was on Worklife, the BBC’s flagship business programme, at the beginning of the week as the coronavirus was fast turning into a public health
I was back in the Financial Times over the weekend discussing the Lifetime Isa and why it’s a serious ace up millennials’ sleeves – but
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