Iona Bain is an award-winning writer, author, speaker and broadcaster who specialises in personal finance. She came to prominence as the founder of Young Money Blog, the first blog in the UK devoted to young people’s finances.
Young Money was founded in 2011 and went onto become one of the most pioneering and influential personal finance blogs in the UK. Iona retired from active blogging in 2021 to concentrate on other exciting projects but you can find out more about what Young Money has achieved below, and the wealth of knowledge Iona built up around young people’s finances over 10 years.
Today’s news about rocketing gas prices and energy providers potentially going bust is kinda scary, right? Let me explain what’s happening, how it will affect
Online consumer fury is futile – it’s far better to take a long view and hit firms in the pocket Follow the money, not the
I was honoured to become a weekly columnist for the iNewspaper earlier this year. Here on Young Money, I’ll give you a taster of what
Amid fast-moving markets and the seemingly unstoppably rise of some truly crazy assets (Dogecoin, anyone?) Iona talks to Myron Jobson, personal finance campaigner at ii
Dear Iona, I graduated last year and was lucky enough to get a placement at a law firm. I am earning and saving into a
Over the past year, we have seen nothing short of a retail investing revolution. Investing platforms have reported record numbers of new customers, with the
⭐⭐⭐⭐ Investing to Save the Planet: How Your Money Can Make a Difference (£10.32, Penguin Business) ALICE ROSS This debut book from a senior FT
PensionBee, the pension cosolidation app, has floated on the London Stock Exchange today. The Own It! podcast recently chatted to Romi Savova, co-founder and CEO
This week, Iona and Simon looking at whether the pandemic has saved savings, and how we can continue to squirrel away money for emergencies and
Our generation has had it tough. Even if you’ve dodged the economic and jobs damage wrought by lockdowns, QE is going nowhere, raising the prices
In Episode 7, Simon & Iona look more closely at the huge number of young people getting into investing and ask: what could possibly go
Iona spoke to Jessica Morgan at Refinery 29 about the legal and financial side of starting a side hustle. How do you keep your vital
Inflation is something that affects almost every aspect of our finances, from the cost of a haircut – if we can get one, that is!
This week, my new book – Own It! – is published. To celebrate, we’re bringing you a special Q’n’A from the virtual book launch, which
In Episode 5, Simon & Iona chat about why inflation matters and what young investors can do about it. Iona talks to Romi Savova, CEO
When will this be over? That’s the question we keep asking ourselves, and there are no obvious, easy answers. Such uncertainty can take a huge
Getting the keys to your first home: for much of the mid-late 20th century in the UK, this was a standard and affordable rite of
Watch Iona & Simon give their reaction to this year’s Budget, where they discuss the furlough extension, ‘stealth taxes’, the state of the housing market
It’s Budget week! So, by popular demand, the Own It! podcast is bringing you a Budget special to explain what the Chancellor’s big day means
It’s Budget Day, with chancellor Rishi Sunak announcing his three point plan earlier to support businesses through the remainder of the pandemic, “fix” the public
Dear Iona, I’m a bit confused about the differences and potential benefits between a Help to Buy ISA and a LISA. I opened a HTB
Welcome to Episode 3 of the Own It! Podcast with Iona & Simon Bain. In Episode 3, Simon & Iona chat about Bitcoin’s recent volatility
8 top tips for smashing your lockdown money admin, once and for all Right now we’re ALL thinking more carefully about our money – how
The Lifetime Isa could be a game-changing product for young people – so what’s wrong with it? Iona chats to Nathan Long, senior analyst at
It has been one of the most controversial episodes in the world of finance ever – but what has happened to Gamestop investors here in
Welcome to Episode 2 of the Own It! Podcast with Iona & Simon Bain. In this week’s episode, Simon & Iona reflect on the recent
A new report from Save The Student has found that almost £1bn has been wasted on unused university accommodation this year. Iona commented on this
So you want to save some money…yay! You know it’s the right thing to do. The clue is in the name: having a spare pot
Dear Iona, I can’t stop buying things online! I find myself snapping up little things I’ve seen on social media, or opening shopping apps and
I launched the Own It podcast with my dad (!) last week and I’m very pleased to say you now watch the first episode on
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